Cookie Policy

Last updated: 17 June 2026

Introduction

This Cookie Policy explains how Fallow ("we", "us", "our") uses cookies and similar technologies on fallowstate.co.uk.

By continuing to use our website, you agree to the use of essential cookies. Where required by law, we will request your consent before placing non-essential cookies on your device.

What Are Cookies?

Cookies are small text files placed on your computer, tablet, or mobile device when you visit a website. They help websites function properly, improve user experience, remember preferences, and provide information about how a website is used.

How We Use Cookies

We use cookies to:

  • Enable core website functionality

  • Allow customer account login and account management

  • Process purchases through our online shop

  • Remember user preferences

  • Improve website performance

  • Understand how visitors use our website

  • Measure the effectiveness of marketing content

Types of Cookies We Use

Essential Cookies

These cookies are necessary for the operation of our website and cannot be switched off.

They may include cookies used to:

  • Enable website security

  • Remember shopping cart contents

  • Process transactions

  • Maintain customer account sessions

  • Load website content correctly

Analytics Cookies

We use Google Analytics to understand how visitors interact with our website.

Analytics cookies may collect information such as:

  • Pages visited

  • Time spent on pages

  • Device type

  • Browser information

  • Traffic sources

  • Approximate location data

This information is aggregated and helps us improve our website and services.

Functional Cookies

These cookies remember choices you make while using the website and help provide enhanced functionality.

Examples include:

  • Remembering account login information

  • Remembering preferences and settings

Marketing and Social Media Cookies

We may use cookies provided by social media and marketing platforms including:

  • Pinterest

  • Instagram

These cookies may be used to measure engagement with content, understand referral traffic, and improve our marketing activities.

Where these cookies are not essential, they will only be placed with your consent.

Third-Party Services

Our website is hosted by Squarespace, which may place cookies necessary for website functionality, security, customer accounts, and ecommerce services.

We also use services provided by third parties including:

  • Google Analytics

  • Squarespace

  • Pinterest

  • Instagram

  • Etsy (where links direct visitors to our Etsy shop)

These third parties may process information in accordance with their own privacy policies.

Managing Cookies

Most web browsers allow you to control cookies through browser settings.

You can:

  • Delete existing cookies

  • Block cookies entirely

  • Receive notifications when cookies are placed

Please note that disabling certain cookies may affect website functionality.

Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes to our website, services, or legal obligations.

Any updates will be published on this page with a revised "Last updated" date.

Contact

If you have any questions about this Cookie Policy, please contact:

Fallow (Operated by Nancy Gerrard as a sole trader)

Email: hello.fallowstate@gmail.com